Home of Plenty in picturesque Currency Creek, isn't just a cellar door; it's a lively celebration of music, art, youth culture, and the exploration of unique wine varieties, all crafted with an upbeat vibe for the young and young-at-heart.
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Left to Right: Natalie Shaw, Dylan Beach, Lily Hoffman, Phil Shaw, Shannon Thomas, Mayor Keith Parkes, Tracey Parkes, Daria Twist, Ben Shaw, Tom Shaw, Lisa O'Donoghue - Economic Development Manager
Business Alexandrina and Fleurieu Peninsula Tourism played a pivotal role in Home of Plenty's transformation. Their collaboration supported a successful application for the South Australian Tourism Commission’s Tourism Industry Development Fund, resulting in an impressive $126,778 grant. This funding facilitated the successful redevelopment of an old woolshed into Home of Plenty's lively cellar door.
As you step into Home of Plenty, be prepared for an immersive experience where each sip tells a story, every note resonates, and the vibrant tapestry of art and culture unfolds.
The driving force behind Home of Plenty is the dynamic duo: Ben and his father Phil Shaw, deeply ingrained in the local community. Ben, with a background in marketing and a global stint working in hospitality and retail, returned to his roots after extensive travel and living abroad. His love for wine and food inspired the Home of Plenty concept during COVID lockdown periods, sparking a vision that combines coastal lifestyle, art, design, music, food, and wine.
Ben and his father’s vision extends beyond the cellar door, reaching into the network of local suppliers, producers, and small business owners. Home of Plenty's goal is to collaborate with local industries and the community to draw in wine enthusiasts and everyday consumers alike, inviting them to embark on a journey to explore the rich offerings of Currency Creek and its surrounds.
The impact of Business Alexandrina extends beyond Home of Plenty, evident in our instrumental role securing funding for esteemed establishments like Salt (Hotel Elliot) and Goolwa Discovery Parks. Notably, the impact of our efforts mirrors the success seen at Goolwa Discovery Parks, where a $22 million redevelopment, resulted in an additional $6.5 million in economic activity due to a substantial increase in tourism visitation. These triumphs underline our unwavering commitment to enhancing the visitor experience, encouraging extended stays, and promoting exploration across our vibrant region.
Elevate your success with Business Alexandrina. Explore funding opportunities or connect with one of our Experts in Residence. Book an appointment today to kickstart your journey.